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Sports Nutrition • CASE STUDY

Three Campaigns. One Powerful Partnership for MuscleBlaze

CAMPAIGN IMPACT10.91 Lakh Views
10.91L
EXECUTIVE PARTNERSHIP OVERVIEW

Across three distinct product verticals — anime-culture crossover launches, premium activewear, and community-first nutrition — Sire Media Pvt Ltd built and executed MuscleBlaze's influencer strategy.

35 creators activated. 83 content pieces delivered. Over 10.9 lakh combined views.

THE CHALLENGE

Reaching distinct audience segments — anime fandom, activewear enthusiasts, and everyday gym-goers — under one brand partnership.

OUR STRATEGY & SOLUTION

Sire Media structured 3 parallel campaign flights with targeted creator cohorts, custom hook scripts, and dedicated product integrations.

KEY DELIVERABLES & RESULTS

  • ✓35 creators activated across 3 distinct product verticals.
  • ✓83 content pieces delivered.
  • ✓Over 10.9 Lakh combined views generated.

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